2020年10月21日银行校园招聘每日一练（三）

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The business announced that revenues had grown by 10.2 per cent year-on-year to RMB 18.264 billion ($2.748 billion). However, profit fell to RMB 2.866 billion ($431.3 million), a 17.4 percent decrease from the same period in 2015.

Robin Li, Chairman and CEO of Baidu, said：“The challenges Baidu faced in the second quarter served as a healthy reminder to stay focused on the key drivers of growth, sustainability and leadership: delivering the best user experience and staying at the forefront of technology. We enter the next chapter of the Internet, led by artificial intelligence, Baidu has never been better positioned to serve our users and work with our customers and partners, and change the world through technology.”

The business has been rocked by a series of high profile issues with its advertising business this year. Baidu was called out for its practices around selling access to forums early this year. Not long after it also agreed to overhaul the way it delivers its search ads, including the volume of ads served, after a huge public backlash saw Baidu taking some of the blame for the death of a student who died after taking experimental cancer treatment that he found from a search ad.

The overhaul has been welcomed by the industry which believes will create a better user experience, particularly on mobile.

The business said revenue from mobile was growing as it represented 62 per cent of total revenues for the second quarter of 2016, compared to 50 per cent in 2015. According to Baidu, mobile search monthly active users were 667 million for the month of June 2016, an increase of 6 per cent year-over-year. It said users of its mobile maps service grew by 13 per cent and the number of activated Baidu Wallet accounts reached 80 million, representing a 131 per cent year-on-year growth.

51.Which of the following is correct about Baidu’s business condition in 2016?

A. Baidu has been cutting off their costs.

B. Baidu’s profit has fallen.

C. Baidu’s revenues have been falling.

D. Baidu has been losing money.

【答案】B。是非题。A选项，百度缩减了它的成本；B选项，百度的利润下降；C选项，百度的收入下降；D选项，百度正在亏本。关于百度2016年的情况，从第一段“…revenues had grown…However, profit fell to…”可知，百度的收入增长了，而利润下降了。对应的B选项正确。

52.According to the article, which of the following is NOT an aim of Baidu?

A. Expanding its business to foreign countries.

B. Taking a leading role in the industry.

C. Developing high-tech products.

D. Offering consumers good user experience.

【答案】A。是非题。A选项，向国外拓展业务；B选项，领导行业；C选项，发展高科技产品；D选项，提供消费者好的使用体验。关于百度的目标，通过第二段可知BCD选项的内容都有所提及，只有A选项没有提到。

53.What can be inferred from paragraph 3?

A. Baidu has gained more popularity this year.

B. Baidu has invested in an experiment on cancer.

C. Baidu is expected to undergo a big change.

D. Baidu has conducted several high-profile advertising campaigns this year.

【答案】C。是非题。A选项，百度今年受到了更多的欢迎；B选项，百度投资癌症的研究实验；C选项，百度被认为正在进行巨大的改变；D选项，百度今年引领了一些备受瞩目的广告作战。定位第三段可知C选项正确。

54.According to the last paragraph, what action will Baidu possibly take?

A. Modify its business strategy.

B. Launch more marketing campaigns.

C. Expand its business to other areas.

D. Continue developing its mobile business.

【答案】D。细节题。A选项，变更经营策略；B选项，推出更多的营销活动；C选项，将业务扩展到其他领域；D选项，继续发展其移动业务。定位最后一段得知，百度移动业务的增长，所以可以推知接下来的重点在发展移动业务上。

55.What is the author’s attitude towards Baidu?

A. Subjective

B. Critical

C. Unbiased

D. Supportive

【答案】C。态度题。作者在文章中并没有提出任何自己的看法，所以态度是中立无偏的。A选项，主观的；B选项，批判的；C选项，无偏的；D选项，支持的。